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About  Sarah

Sarah Allen

After spending many years as a sub-editor at magazine titles such as World of Interiors and
Vogue Brides, Sarah transitioned to floral design. She's a trained florist, achieving exemplary results in a Level-3 City and Guilds programme and completing inspirational workshops with The Covent Garden Academy of Flowers and international stars of the flower world including Jessica Zimmerman, Holly Heider Chapple of Chapel Designers, and Kiana Underwood of Tulipina.

Her intention is to create captivating, original work that delights you from the first glimpse, and to make the process of working with a florist enjoyable and memorable.


As an Australian-born creative, she has a liberated approach to design and welcomes briefs that afford her creative freedom to really wow the pants off youShe worked in Hertfordshire, Bedfordshire, Buckinghamshire, Middlesex, London and sometimes further afield if all the stars align. Her creations have graced an ever-growing list of venues, but some favourites include:


  • Burloes Hall

  • Elmore Court

  • Fulham Palace

  • Islington Assembly Hall

  • Luton Hoo

  • North Mymms Park

  • Rushton Hall

  • St. Stephen's Hampstead

  • Stoke Place

  • Syon Park

  • The Barn at Alswick

  • The Grove Hotel

  • The Langham Hotel

  • Theobalds Estate

  • Trinity Buoy Wharf

Sarah's work has featured on high-profile blogs including Love My Dress, Real Weddings, Rock My Wedding, and Want That Wedding, and in bridal magazines (remember those) such as Real Weddings and Your London Wedding.

Intrinsically green-thumbed, she's also a passionate gardener (naturally), growing fragrant, old-style roses and annuals, and will forage in the most inhospitable of places (muddy fields, embankments... you get the idea) in pursuit of British foliage that elevates and distinguishes her designs.

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