Floral designer and founder, Sarah, is the heart behind Love At First Sight Floristry. Her distinctly personal, liberated approach to design is informed by her love of art, architecture and the transformative effect of each new season.
​
Sarah seeks to create captivating, original work that sympathises with nature and delights you from the first glimpse. Her warm disposition and enthusiasm for her medium is evident in each interaction with every client. 
 
Her transition to floral design followed a career in magazine publishing where Sarah sub-edited titles such as Red, Vogue Brides and Elle. When she's away from the studio, you'll find her baking, gardening or renovating her mid-century house accompanied by her little boy, Sebby, cat Eddie, and indi-folk sounds.
 
Her floral design takes her across Hertfordshire, Bedfordshire, Buckinghamshire, London and, occasionally, further afield when the stars align.